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The Restaurant
Comment Line by SCI offers interaction with your customers via
our "live-in-person" research professionals.
A live-in-person member of SCI's customer response team answers the phone
and begins the process of bringing your customer's concerns to your attention.
All comments are captured, categorized, and can be sent to you almost
immediately via email or fax.
Unlike comment cards, kiosk touch-screen surveys, telephone press-button
surveys, or internet surveys, SCI's
"live-in-person" research professionals
are able to ask probing questions in order to capture specific critical
data from your customers. Our research professionals also identify
spending patterns and assess a yearly sales "value" for each
of your customers. SCI prints this dollar amount on each
Call
Detail Report we send to you, thereby allowing you to rank
and prioritize your company's outreach initiatives.
Want to reach your less-than-satisfied customers with special promotions?
The Restaurant Comment Line by SCI keeps the complete contact information
of your customers (including their email address) in our secure
data base. You then have the option of emailing coupons or other information
instantly!
Our system gives your customer an INSTANT outlet for their dissatisfaction
and allows them to vent their frustrations. Do you want
an already frustrated customer trying to navigate a computerized survey
over the telephone? Press * for this and # for that? Or do you want an
empathetic skilled professional on the line 7 days a week to take your
calls, speaking directly with your customers?
Remember:
(1)
it costs five times as much to attract a new customer as it does to
keep an existing customer and
(2) you can't manage what you don't measure.
Why let SCI work with your company to keep satisfaction levels of your
customers above the competition? Because it's our business, SCI can
give you customer feedback in a more efficient and cost effective
manner than you can do it yourself. Please give us a call (1-800-695-0221);
we'd like to discuss customer retention with you. It makes good sense...
dollars and cents for your business!
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